Just wanted to kick off this new case study forum. It was a suggestion from Annie and I thought it a good one. Rather than general advice and discussion, this is the place to report on your actual marketing experiences.. Have you tried something that works? Share it here. Had some bad results on a campaign? Share those as well and maybe we can all help trouble shoot. The idea is that by sharing your results we can all truly benefit from the collective experience of the group and become MORE laser focused as a result.

Incidentally, if you haven't watched it yet, check out this month's Facebook training. The second half of it is a case study. I was even surprised by how dramatically my results changed with just a few simple tweaks. I got a 150% increase in subscribers (for the same amount of money) with just a few tweaks to my headlines. Really worth checking out.