Hey John

I'm doing the "Pay What You Want" LTO as part of my evergreen funnel and wanted to get some feedback on the email swipe copy. I've just kinda inputed that PWYW offer in the generic evergreen copy. Do you think that's a good starting point? Or should I lean more towards your "This REALLY bummed us out" copy? My other questions are the same for email swipe 2 and 3 in the PWYW offer. This is what I have at the moment:

Hey {!firstname_fix},

First off, I really just want to say thank you!

...as you know the other day I sent you my latest single 'Cardboard Skies' from my forthcoming album as well as a couple blog posts.

Well, I've received so many kind and heartfelt emails from everyone that it actually put me in a good mood, which is rare for me 🙂

As my way of saying thank you, I've decided to offer a  "pay what you want" special for my EP that I am offering to subscribers only. That's you!

You get to decide if you want to pay $1 (paypal’s minimum) or a million dollars for my EP 🙂 So you get to decide the value of my music. 

You can get the "pay what you want" offer here

HOWEVER, there is one small catch...

The offer will only be available for 72 hours.

When the countdown timer on this page expires, the offer will be gone for good.

So if you've enjoyed the free music I've been sending your way and you've been thinking about grabbing the EP... Now's DEFINITELY the time!

This EP is NOT available for free streaming anywhere else, so this is totally exclusive to you. 

Pick up your copy for ANY PRICE YOU WANT here:

Thanks again to all of you who left a comment and/or shared the blog posts on Facebook and Twitter. It truly did make my whole week!

Speak soon,

Jean

PS - If for any reason you have not yet had a chance to check out the blog post that got all the positive feedback, you can still check it out here.

Thanks so much John