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What Products are in YOUR Funnel? Looking for other Unique Ideas...
November 30, 2011
7:36 am
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Sacramento
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John Oszajca said:

Don't know if this helps or not... because it's digital, it costs you nothing

Thanks, John. Man...I've gotten some great ideas from this. Thanks, y'all!!

 

November 30, 2011
7:42 am
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Sacramento
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Dave Barnett said:

Jeez, I hate to ask but what is a "minus one mix" LOL

If you were my wife, I'd make a dumb blond joke and duck. LOL! Kidding!!!

I had my album mixed a number of times with individual instruments removed. For example, I have a mix without the sax so that sax players (or other melody instruments) can play along. I have a mix without drums for drummers to groove to. A minus guitar mix, etc... The thought was that these might be a cool educational tools that don't take much extra work to produce. I've sold a few, but not many. I haven't really promoted them that strongly either.

 

November 30, 2011
12:33 pm
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Canada
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Thanks for the explanation Charley, that's about what I expected a "minus one" mix to be, but I wasn't entirely sure. It's definitely an approach that most musicians don't consider.

Here's another product to consider that is almost unheard of in musician circles - several years back the drummer from Aerosmith put together a collection of all of his drum beats and sold them for a certain price. If you paid that price you could have 100% use of them in your own material. This was partly as a response to having his drum beats being illegally used in other people's music anyway, so he gave them the "legal" option at a fair value and started to benefit from the practice.

I think many musicians are too attached to their music to consider this, and to be perfectly honest - in order for a product like this to truly take off you'd have to have a pretty strong audience that really likes your material and are also creative themselves. If you happened to discover that a large segment of your audience are professional musicians themselves this might be something that works for you.

November 30, 2011
5:42 pm
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Leavenworth, KS
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Mike Ippersiel said:

Thanks for the explanation Charley, that's about what I expected a "minus one" mix to be, but I wasn't entirely sure. It's definitely an approach that most musicians don't consider.

Ditto, thanks for the explanation Charley....I see I'm not the only Blonde in the room HA! 

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