Just a super quick play for your music marketing playbook, if you're looking to squeeze some quick revenue from your list but you don't want to go to the trouble of setting up a live show at a venue, or creating a new product to sell...
Here are the basic steps...
1. Use a plugin like Easy webinar plugin in conjunction to schedule a live internet concert. Limit the number of seats.
2. Write 2 - 3 emails to invite people to buy a ticket. You can use a pretty standard LTO structure, pushing the scarcity factor as you get closer to selling out.
3. Use a sales page (such as the template provided with the MMM theme) and a paypal button to take orders.
4. Run the promotion, take the orders, play the show.
5. Push some kind of a discount on your upsell, box set, membership site, or other higher ticket item as a one time offer during the live show.
That's about it in a nutshell.
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