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Great and EASY traffic generation source!
August 23, 2016
11:11 pm
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Hi John and friends,

 

I just discovered a very cool method of using a source of traffic that I already had for free.. My facebook page likes. 

The way I used it is not retargetting them (which I intend to try in the future) but contacting them directly with a message such as this:

"Hi [first name of the person]! I wanted to personally thank you for liking my page, and say hello! I would love to send you some of my music for free as a thank you, so if you send me your email I'll email it to you"
 
Facebook made it hard to contact facebook fans by hiding it but it actually very easy:
 
 

To see the list of people that LIKE your Page

View the Page Timeline

  1. Click on SETTINGS
  2. Click on PEOPLE AND OTHER PAGES

Image Enlarger

 

Then you just hover over the person and send the text to those who have this option enabled.

It WILL go to their "other" inbox but I started getting notifications about these a few months ago so my guess is they do as well. 

I don't see any restrictions on how many texts I can send!

I got a few people sending me emails RIGHT AWAY and thanking me for it! 

I got really excited and decided to share it with you.

 

It also feels kind of nice to get some of my communication-with-my-fans-power back, after facebook found better and better ways to take it from biz owners and musicians in order to monetize it.

 

I would love to hear if it was helpful for you, and of course I would love your feedback on my own funnel!  

 

Warmly,

Sasha Raskin

August 23, 2016
11:17 pm
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Just a little inspirational update...

A second after I wrote this post I got this facebook message back (for a message I sent 2 minutes ago):

 

"Hello!!! Wow I heard one of your song in such a messy day and he was so perfect for me to relax!!;) I'll be pleased to hear more of your music ... Thank you for your tons an vibes I've got inspired! And I'll be glad to hear more. [Email...] Nice to meet u Sweet dreams xxx"

 

Isn't this the best? It also reminded me in the midst of this marketing effort that it's not only about the dollar sign...

 

Warmly,

Sasha Raskin

August 24, 2016
1:55 am
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Hey Sasha,

That's awesome! I know how good it feels to get communication like that. And to be honest, while I've done similar things with Twitter (and now Instagram) it's never occurred to me to do it with FB page likes. Good on ya! While it will definitely require a little more manual labor, I have no doubt you will see a good return on this kind of thing.

I'd love to hear how many subs you can get this way, in exchange for a certain amount of time. You could even create a dedicated squeeze page just to track these conversions by themselves. See how far you can take it and keep us posted.

Great job.

Having trouble with your marketing? Wish you could have an experienced direct-to-fan marketing expert look over your actual campaigns, music, or content and offer feedback? Or perhaps you’re just looking for a little one-on-one assistance so you can ask questions that pertain to your specific goals and get a second, more experienced, perspective? Click here to book a session with me now.

August 24, 2016
3:24 pm
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Hey Sasha,

 

This is very cool. Like other free traffic, it can be a lot of work, especially if you've got a ton of page likes, but because this marketing method is largely based on relationship building, the work is totally worth it at times. Especially when you get such personal feedback. 

 

Keep us in the loop on how things work out. 

September 19, 2016
12:56 am
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Hi Sasha,

Thank you for this info. Do you know if there's a way to message your facebook fans as your page instead of messaging as your personal profile? 

Chuck

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September 19, 2016
2:47 am
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Chuck Johnson said
Hi Sasha,

Thank you for this info. Do you know if there's a way to message your facebook fans as your page instead of messaging as your personal profile? 

Chuck  

You used to be able to do this quite easily but Facebook removed the function. To my knowledge they have not brought i back. If someone send you a message you can reply as your page. But you cannot proactively message people as a page. Last I knew anyway.

Having trouble with your marketing? Wish you could have an experienced direct-to-fan marketing expert look over your actual campaigns, music, or content and offer feedback? Or perhaps you’re just looking for a little one-on-one assistance so you can ask questions that pertain to your specific goals and get a second, more experienced, perspective? Click here to book a session with me now.

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