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2 hours lost... aweber email coding question
December 14, 2012
1:45 am
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Vancouver
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Hey gang,

 

I've just spent 2 hours trying to figure this out, but I've failed. Aweber support offers me nothing (I don't think they even understand what I'm saying) and I have no idea what to do as far as the coding side of things.

If you've noticed from the text emails you get from John, when you view them on your phone, the font resizes (compared to reading it through an email client) and rewraps itself to make it readable. I don't know if he knows a secret technique or what lol.

I'm on some other lists of people who use aweber and their emails also do this, however, mine don't. So I have an email that looks great on the web at 15px font, but when I look at it on my phone, it's exactly the same size font, and it doesn't rewrap and that makes it completely unreadable.

Since just about everyone is reading emails on their phone, this means I'm completely wasting a bunch of my time and energy offering emails that you have to struggle to read on the phone.

I looked into this issue and it seems like what I want is an @media javascript query which registers when the email is viewed on a device that is 480px or less but I'm not smart enough to figure out how to code that into an email in Aweber.

If anyone knows how to make it so their emails become readable on phones through Aweber (like if you use a code or something) and you could share I think it would be super helpful to everybody here using direct response text emails (including myself.)

If I have to I'll switch autoresponder companies (does mailchimp do this automatically?), it's tragic to send emails that can't be read on a phone.

Any help would be great. Thanks

--Matt

December 14, 2012
5:49 pm
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Vancouver
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OK guys I fixed it, you should all probably pay attention to this if you use aweber.

 

If you are sending a plain style email, do not use the new message editor! I was using the plain/left-aligned and it refuses to readjust my emails for reading on a mobile platform.

Instead, you need to scroll down in the messages panel and click "looking for the previous message editor and make sure you put a version of the email in the html box and the plain text box. And in the plain text box select "wrap lines".

This way, your email will adjust itself on people's phones so that they can actually read it, instead of having the font ultra small and needing to scroll horizontally to read it.

Make sure you do this so you don't lose potential fans over crappy looking emails :)

Cheers,

matt

December 15, 2012
7:06 pm
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Canada
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Hey Matt,

Thanks for sharing your advice. I don't use Aweber, but I'm sure others will have the same problem you did. It's always cool when you can share something from experience that was a pain in the ass. It seems like such a small thing to go wrong, but it can drive you nuts at the same time...and make your email impossible to read!

 

I found it interesting how you posted your problem here first and then worked it out yourself within 24 hours - good stuff! Not sure if posting it publically helped you to push through it or not? Sometimes I find 'venting' like that about something allows me to ditch my negativity and then get back to business...maybe that's what happened in your case?

December 17, 2012
10:53 pm
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Los Angeles
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Hey Matt,
Sorry I didn't see this sooner. Looks like I missed a few thread post notices this week. Aweber's new email editor really sucks in my opinion. Looks like they are trying to copy companies like Constant Contact instead of providing tools that their main direct response clients actually want. Fortunately they have left the old text editor option there. I don't even touch the new text editor option and if they ever did away with the old one I'd consider leaving. Fortunately I don't think they plan to get rid of it.
Anyway, glad you got it sorted out.

Having trouble with your marketing? Wish you could have an experienced direct-to-fan marketing expert look over your actual campaigns, music, or content and offer feedback? Or perhaps you’re just looking for a little one-on-one assistance so you can ask questions that pertain to your specific goals and get a second, more experienced, perspective? Click here to book a session with me now.

December 18, 2012
7:00 am
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Vancouver
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hahaha, I suppose that was half a question and half-venting. I was pretty pissed off about it at the time of writing, just thinking about all the emails I'd been sending that the majority of people wouldn't have bothered to read it. Plus I was having a hard time explaining the problem, which doubles the frustration (poor Joe at aWeber lol)

I went to sleep and then in the morning, even though I had promised myself I would do other stuff first, I went at it again and managed to figure it out. It ended up being satisfying to discover the problem, but it's still one of those things that you go "what else could I have done with that time." but no worries, it's all good now. I'm pretty used to wasting time figuring out online stuff by now.

I'm sure this will be useful to people in this forum so I'm glad I vented in here.

Have a good Xmas guys. Cheers,

 

-Matt

December 27, 2012
2:35 am
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Los Angeles
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Glad you you got everything sorted. Hope you had a kick ass Christmas.

Having trouble with your marketing? Wish you could have an experienced direct-to-fan marketing expert look over your actual campaigns, music, or content and offer feedback? Or perhaps you’re just looking for a little one-on-one assistance so you can ask questions that pertain to your specific goals and get a second, more experienced, perspective? Click here to book a session with me now.

January 22, 2013
3:56 am
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Jacksonville, FL
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This is good to know. I've been using the new text editor and it doesn't seem easier to use.
It won't fully left justify my paragraph, I can't easily read the URL that my links are
supposed to be pointing.

Since the old one still works, I will switch back to that.

January 24, 2013
9:16 pm
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Los Angeles
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Yeah, I absolutely hate the new editor. I think Aweber is aware of the issue though and I don't suspect the old one will go away, based on the conversations I've had with them.

Having trouble with your marketing? Wish you could have an experienced direct-to-fan marketing expert look over your actual campaigns, music, or content and offer feedback? Or perhaps you’re just looking for a little one-on-one assistance so you can ask questions that pertain to your specific goals and get a second, more experienced, perspective? Click here to book a session with me now.

February 7, 2013
5:08 pm
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Hey y'all,

I think it's worth mentioning for folks who use Getresponse, this is pretty much the same deal.  I totally do not like the new editor at all.  Doesn't make a whole lot of sense to me, so I still use the old one.

The neat thing now, as opposed to the past, is that Getresponse will automatically import your HTML version of the message into plain-text, so you don't have to do the added step yourself (finally).  Just make sure you select "Click here for the old editor" at the bottom of the page before starting a new message.

I think John will agree though, you run into far less problems with email if you stick to using plain-text.  This way your formatting doesn't fight against the screen settings for people's phones and it can adjust.  Don't worry about links.  Your recipient's browser should convert links into clickable text automatically, in most cases, so you don't need to type in html format.

-Steve

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