Okay, sorry this final post in the Facebook series took so long. I just returned to Los Angeles from New Zealand and it’s been a whirlwind of a week. Anyhoo, before I share with you a number of valuable things I learned about the efficacy of Facebook Advertising, I need to give a quick bit […]
GUEST POST: Chris Rockett is a musician and music marketing consultant from London who uses Direct-to-Fan marketing tactics to help level the playing field between DIY musicians and major label artists. Feel free to follow along on his Music Marketing Blog or Facebook Page Hey everyone, hope you are well… credit: geoftheref I’m writing this […]
It’s been about a week now since this little Facebook experiment began and in that time I have been able to attract over 3300 likes to my new Music Marketing Manifesto Facebook page. I learned a lot form this experiment. So much in fact that I’m going to need to break the results up into […]
Okay, this is gonna be fun… While I technically created a Facebook page for Music Marketing Manifesto a few months ago, it’s really just been sitting there gathering dust until just a few days ago. With Facebook becoming increasingly relevant in the world of marketing (Understatement of the year), I thought I should do a […]
[display_podcast] Click the play button above to listen or right click and save to your computer. A few posts back I talked about how hard it was to make a living on $10 CDs alone, and how important it is to create additional revenue streams as part of your music career. One of the suggestions […]
This is pretty awesome. Thought I’d share… In case you missed it, Steve Stoute, a veteran hip hop music executive, slammed the Grammys this Sunday when he took out a full page ad in the New York Times. The ad attacked the Grammys as well as the National Academy of Recording Arts and Sciences for […]
First the bad news… As a musician, you have chosen a career path that is arguably one of the most difficult ways of making money on the planet. From a purely business perspective, here are some of the major things you have going against you: 1. High production costs. 2. Small Profit Margins. 3. Infinite […]
Facebook has recently announced that they will be making some “major changes” to their “pages”. The stated goal is to make the pages look and function more like a Facebook profile. Here are the changes you can expect to see on your fan page. 1. Photo strip above the Wall (with the most recent photos […]
Just a quick post to let everyone know that the doors to the ‘Music Marketing Insider Circle‘ are now open. —>Get Access Here